Using Return on Equity to Drive Your Investment Strategy: Tips and Tricks

Return on Equity (ROE) is one of the most widely used metrics to measure the financial health of a company. In simple terms, it is the percentage of profit earned by a company in a year, divided by the total shareholder equity. The higher the ROE, the more efficient a company is in generating profits from shareholders’ invested capital.

Investors can use Return on Equity to make informed investment decisions. For example, if a company has a high ROE, it may be a good investment opportunity as it indicates that the company is using shareholder funds more efficiently and generating higher profits. On the other hand, a low ROE may suggest that a company is not generating higher returns on shareholder funds, which could make it a less attractive investment opportunity.

In this article, we will explore how investors can use ROE to drive their investment strategies and share some tips and tricks to help them make informed investment decisions.

Understanding ROE

Before diving deeper into using ROE, it is essential to understand how it is calculated. ROE is calculated by dividing a company’s net income by its average shareholder equity. The formula for calculating ROE is as follows:

ROE = Net Income / Average Shareholder Equity

Let’s look at an example to understand this better. Suppose ABC Ltd. has a net income of INR 1,00,000 for the year 2021. The company’s average shareholder equity for the year is INR 10,00,000. The ROE for ABC Ltd. would be:

ROE = (1,00,000 / 10,00,000) x 100 = 10%

In this case, ABC Ltd. has an ROE of 10%, which indicates that the company is generating a 10% return on its shareholder’s equity.

Factors to consider when using ROE

While ROE is a widely used metric to measure financial performance, investors should consider other factors before making an investment decision. For instance, a company’s ROE can be high due to leverage, which can be risky for investors. Similarly, a high ROE in a specific industry may not be as impressive if compared to the industry’s average.

It is vital to analyze ROE in the context of the particular industry. Every industry has an average ROE benchmark. For example, IT and Technology companies are expected to have a higher-than-average ROE. Simultaneously, the average ROE for a bank or a financial institution would be high, as these companies have a high amount of debt in their equity structure.

Tips and Tricks for using ROE

Here are some tips and tricks that investors can use to leverage ROE in their investment strategies:

  1. Identify high-ROE companies: Look for companies with a consistently high ROE, which is stable over time. This indicates a company’s ability to maintain profitability by efficiently utilizing shareholder funds.
  2. Analyse ROE trend: Analyse a company’s ROE trend over the last few years. This will help you understand if the company is steadily improving its ROE or if the recent growth is unsustainable due to one-time exceptional gains or non-recurring events. 
  3. Compare ROE with Industry averages: Analyse a company’s ROE in comparison with its industry peers, which will help you understand if the company’s performance is above or below the average for the industry.
  4. Check Debt-Equity ratio: Analyse a company’s debt-equity ratio along with ROE to determine how much the company is leveraging its capital structure to generate returns for shareholders. It is essential to ensure that the company’s leverage is reasonable and sustainable in the long run.
  5. Valuation analysis: Use ROE as a tool to evaluate a company’s valuation. A company with a consistently high ROE may be overvalued if its price-to-earnings ratio (P/E ratio) is much higher than its industry peers. Similarly, a company with a consistently low ROE may be undervalued if its P/E ratio is lower than its industry peers.


ROE is a powerful tool for investors to analyze a company’s financial performance. The metric offers valuable insights into a company’s profitability and efficiency in generating returns for its shareholders. However, it is essential to analyze ROE in combination with other financial metrics and industry peers. Investors must weigh the pros and cons of investing in the Indian share market before making any investment decisions. 

The views expressed in this article are for informational purposes only. Investors must conduct their analysis and research before making any investment decisions in the Indian stock market. 

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